Corporate Identity

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Návrhy viz. [[Talk:Corporate_Identity | Talk]]
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Proposals: [[Talk:Corporate_Identity | Talk]]
== General Information ==
== General Information ==
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Základní pravidla:
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'''This page is no longer maintained and has been moved to Confluence!'''
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* Respektování symbolu firmy a dodržování pravidel jeho používání.
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* Grafika musí být použita z firemního zdroje a prosta všech deformací a dodatečných úprav.
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* All graphics must be used from original source without any deformations and modifications
== The Logo ==
== The Logo ==
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=== Logo CLEVER Soft ===
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=== Clever Soft ===
[[File:CleverLogo-Myriad.png|border]]
[[File:CleverLogo-Myriad.png|border]]
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=== Logo CLEVER System ===
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=== Scale Guidelines (Clever Soft and Clever System) ===
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[[File:Logo-full-orig-green.png]]
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[[File:LogoSpaces.png]]
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=== Scale Guidelines ===
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* LEFT A: If canvas is greater then logo.width + 2X
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* LEFT B: If logo is framed
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Umístění loga a velikost prázdného místa okolo (Minimum Clear Space).
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=== Colors ===
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=== Corporate Colors ===
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Základní barvy a barvy povolených variant.
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'''Gray'''
'''Gray'''
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'''Green'''
'''Green'''
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* Hex 7FBA00
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* '''Hex 7FBA00'''
* RGB 127-186-0
* RGB 127-186-0
* Pantone PMS 376
* Pantone PMS 376
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=== Incorrect Usage of Logos ===
=== Incorrect Usage of Logos ===
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Ukázky chybného použití loga.
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Comming soon.
=== Logo Architecture ===
=== Logo Architecture ===
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Varianty loga.
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<gallery widths=120px heights=60px caption="Black&White Prints">
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File:Blackwhite.png
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File:Black.png
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</gallery>
=== Typography ===
=== Typography ===
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* Main font of logo title: FUTURA-BOLD
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[[File:Fonts-futura-ttf.zip]]
== Brand Identity System ==
== Brand Identity System ==
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=== Products ===
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[[File:Logo-full-orig-green.png|border]]
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Vektorová verze [[:File:CleverSystem.svg]]
=== Prints ===
=== Prints ===
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* Tiskoviny (hlavičkový papír, oznámení, faktury, nabídky, obálky, ...)
 
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* Vizitky, razitka
 
=== Advertising ===
=== Advertising ===
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* Potisky
 
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* Reklamní předměty
 
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* ...
 
=== Communication  ===
=== Communication  ===
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* prezentace ppt,...
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E-mail
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* podpis v emailu
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=== Products ===
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[[File:Sign-en-mail.png]]
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Loga produktů (iDum, PLC, ...)
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=== Web-Presentation ===
=== Web-Presentation ===
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[[File:Kosticka32.gif]]
[[File:Kosticka32.gif]]
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Bannery...
 

Current revision as of 06:31, 10 April 2024

Proposals: Talk

Contents

General Information

This page is no longer maintained and has been moved to Confluence!

  • All graphics must be used from original source without any deformations and modifications

The Logo

Clever Soft

Scale Guidelines (Clever Soft and Clever System)

File:LogoSpaces.png

  • LEFT A: If canvas is greater then logo.width + 2X
  • LEFT B: If logo is framed

Colors

Gray

  • #808080

Silver

  • #C0C0C0

Green

  • Hex 7FBA00
  • RGB 127-186-0
  • Pantone PMS 376
  • Oracal 64
  • RAL 6081

Incorrect Usage of Logos

Comming soon.

Logo Architecture

Typography

  • Main font of logo title: FUTURA-BOLD

File:Fonts-futura-ttf.zip

Brand Identity System

Products

Vektorová verze File:CleverSystem.svg

Prints

Advertising

Communication

E-mail

File:Sign-en-mail.png

Web-Presentation

Loading indicator

File:Kosticka32.gif

Personal tools