Corporate Identity

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Revision as of 19:02, 29 January 2012 (view source) Mcaslava (Talk | contribs) m ← Older edit		Current revision as of 06:31, 10 April 2024 (view source) Mcaslava (Talk | contribs) m
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-	== Grafické návrhy ==	+	Proposals: [[Talk:Corporate_Identity | Talk]]
-	[[File:Logo-horizontal-color.png]]	+	== General Information ==
-	Barvy: gray 808080, silver c0c0c0, lime green 32cd32	+	'''This page is no longer maintained and has been moved to Confluence!'''
-	[[File:Logo-horizontal-color.gif]]	+	* All graphics must be used from original source without any deformations and modifications
-	Indexovaná paleta, GIF	+	== The Logo ==
-	[[File:Logo-horizontal-full.png]]	+	=== Clever Soft ===
-	[[File:Logo-full-orig-green.png]]	+	[[File:CleverLogo-Myriad.png|border]]
-	Původní zelená barva 82C641 (není web-safe)	+	=== Scale Guidelines (Clever Soft and Clever System) ===
		+
		+	[[File:LogoSpaces.png]]
		+
		+	* LEFT A: If canvas is greater then logo.width + 2X
		+	* LEFT B: If logo is framed
		+
		+	=== Colors ===
		+
		+	'''Gray'''
		+	* #808080
		+
		+	'''Silver'''
		+	* #C0C0C0
		+
		+	'''Green'''
		+	* '''Hex 7FBA00'''
		+	* RGB 127-186-0
		+	* Pantone PMS 376
		+	* Oracal 64
		+	* RAL 6081
		+
		+	=== Incorrect Usage of Logos ===
		+
		+	Comming soon.
		+
		+	=== Logo Architecture ===
		+
		+	<gallery widths=120px heights=60px caption="Black&White Prints">
		+	File:Blackwhite.png
		+	File:Black.png
		+	</gallery>
		+
		+	=== Typography ===
		+
		+	* Main font of logo title: FUTURA-BOLD
		+
		+	[[File:Fonts-futura-ttf.zip]]
		+
		+	== Brand Identity System ==
		+
		+	=== Products ===
		+
		+	[[File:Logo-full-orig-green.png|border]]
		+
		+	Vektorová verze [[:File:CleverSystem.svg]]
		+
		+	=== Prints ===
		+
		+
		+	=== Advertising ===
		+
		+
		+	=== Communication  ===
		+
		+	E-mail
		+
		+	[[File:Sign-en-mail.png]]
		+
		+	=== Web-Presentation ===
		+
		+	Loading indicator
		+
		+	[[File:Kosticka32.gif]]

---

Current revision as of 06:31, 10 April 2024

Proposals: Talk

Contents 1 General Information 2 The Logo 2.1 Clever Soft 2.2 Scale Guidelines (Clever Soft and Clever System) 2.3 Colors 2.4 Incorrect Usage of Logos 2.5 Logo Architecture 2.6 Typography 3 Brand Identity System 3.1 Products 3.2 Prints 3.3 Advertising 3.4 Communication 3.5 Web-Presentation

General Information

This page is no longer maintained and has been moved to Confluence!

• All graphics must be used from original source without any deformations and modifications

The Logo

Clever Soft

Scale Guidelines (Clever Soft and Clever System)

• LEFT A: If canvas is greater then logo.width + 2X
• LEFT B: If logo is framed

Colors

Gray

• #808080

Silver

• #C0C0C0

Green

• Hex 7FBA00
• RGB 127-186-0
• Pantone PMS 376
• Oracal 64
• RAL 6081

Incorrect Usage of Logos

Comming soon.

Logo Architecture

Black&White Prints

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Typography

• Main font of logo title: FUTURA-BOLD

File:Fonts-futura-ttf.zip

Brand Identity System

Products

Vektorová verze File:CleverSystem.svg

Prints

Advertising

Communication

E-mail

Web-Presentation

Loading indicator